Andrew Campanella

Hi there! Thank you for visiting my website. I appreciate your interest in my work. While you're here, I hope you'll learn more about how you can get involved in National School Choice Week, and I hope you’ll take a look at my new study, Leading the News: 25 Years of Education Coverage. If you’d like to talk, just contact me.

Thanks again,

About Andrew

An enthusiastic advocate for educational opportunity, Andrew R. Campanella is widely recognized as one of the education reform community’s leading policy strategists and communications executives.

Andrew is president of National School Choice Week (NSCW), a dynamic, independent campaign to raise public awareness of the many K-12 education options available to children and families across America.

Under Andrew’s leadership, National School Choice Week has grown into the world’s largest annual series of education-related events – from 150 events in 2011 to 11,082 events in 2015. As president, Andrew and the NSCW team have developed partnerships with nearly 10,000 schools, 1,000 homeschool groups, and 500 education and policy organizations.

Prior to joining NSCW, Andrew served as national director of communications for the Alliance for School Choice. In this role, Andrew managed large-scale public education campaigns to support school choice program implementation in Arizona, the District of Columbia, Georgia, Louisiana, and Ohio. In addition, he was the lead media relations strategist during the successful fight for Congressional reauthorization of the D.C. Opportunity Scholarship Program.

Previously, Andrew served as national director of teacher recruitment and communications for the American Board for Certification of Teacher Excellence. While at ABCTE, Andrew developed partnerships with more than two dozen school districts; recruited 3,500 career-changers to become public school teachers; and successfully expanded teacher licensure policies in Florida, Idaho, Missouri, Mississippi, New Hampshire, and Utah.

Andrew also owns Campanella Media and Public Affairs, Inc., a education policy and strategic communications consulting firm. CMPA has worked with more than a dozen education-related organizations and companies, including the American Federation for Children, the Black Alliance for Educational Options, the Center for Education Reform, and the National Alliance for Public Charter Schools. In 2015, he authored Leading the News: 25 Years of Education Coverage, the nation’s first major study into how the media covers education and schools.

Andrew grew up in southern New Jersey, received his bachelor’s degree in journalism and political science from American University in Washington, D.C., and currently lives in Blue Mountain Beach, Florida. In his spare time, Andrew restores and re-wires vintage rotary telephones.

Download Photo


Andrew is a respected commentator on television, on the radio, and in newspapers and magazines. Here’s a sampling of some of Andrew’s recent media appearances.


Andrew is available to speak, or participate on panels and roundtable discussions about, two core topics: the growth and importance of National School Choice Week, and education-oriented public relations and event strategies. To inquire about Andrew's availability to speak at an event, please send an e-mail to Sandy Bagozzi at Please note that due to the bipartisan nature of National School Choice Week, Andrew does not speak at events that endorse candidates for political office.


Campanella Media & Public Affairs is a management and research firm focused exclusively on education reform communications. CMPA is currently committed to serving existing clients and on expanding our research practice, which includes the evaluation of news coverage trends. Check out CMPA's most recent project, Leading the News: 25 Years of Education Coverage.

Current and Past Clients


Agudath Israel of America
Allen Company
Alliance for School Choice
American Federation for Children
American Board for Certification of Teacher Excellence
Bernard Center for Women, Politics, and Public Policy
Black Alliance for Educational Options
The Center for Education Reform
Center for Civic Education
National Alliance for Public Charter Schools
National School Choice Week
National Council for Teacher Quality
YMCA of Metropolitan Washington


Alexandria (Virginia) Chamber of Commerce
Historic Manassas, Inc.
International Association of Amusement Parks and Attractions
Niagara Tourism and Convention Corporation
Prince William County/Manassas Convention & Visitors Bureau


System Planning Corporation/TriData


National School Choice Week

Serving as president of National School Choice Week has been the highlight of Andrew’s career in education. Held every January, National School Choice Week shines a positive spotlight on effective education options for children and families – from traditional public schools to public charter schools, magnet schools, online academies, private schools and homeschooling. School Choice Week provides an opportunity for everyone to celebrate school choice where it exists, or demand it where it doesn’t! The Week is focused around positive, celebratory events. Anyone can plan an event, and every event counts!

Leading the News: 25 Years of Education Coverage

How does the news media cover education? Do local newspapers and television programs provide more coverage of schools than the national press? Has coverage of education declined, or has it increased, over 25 years. 

In Leading the News: 25 Years of Education Coverage, Andrew provides answers to these questions – and more. This report, released as independent research through Campanella Media and Public Affairs, is the nation’s first-ever comprehensive report to evaluate news coverage of education issues.

Download the ReportTweet the Report


Andrew R. Campanella
Post Office Box 2549
Santa Rosa Beach, Florida 32459

Office: 850-622-1941
Cell: 202-276-1303

Thank you! Your message has been received. 

Oops! Something went wrong while submitting the form

To schedule a media interview with Andrew, contact Shelby Tankersley with National School Choice Week at